Documentation category

Custom Domain

A Custom Domain allows you to replace generic short links with your own brand name. Instead of sharing a standard link, you can use a branded URL like link.yourcompany.com/sale.

When you share branded links, your audience knows exactly who the link is from. Whether you are sending SMS campaigns, running social media ads, or managing multiple agency clients, Custom Domains build instant trust, make your links look highly professional, and fully white-label your Trimlink experience.


Why Use Custom Domains?

Using generic short links can sometimes trigger spam filters or make users hesitate before clicking. Custom Domains solve this problem by putting your brand front and center.

By using Custom Domains, you can:

  • Increase Click-Through Rates (CTR): People are up to 39% more likely to click a link if they recognize the brand name.
  • Build Ultimate Trust: Generic links are often used by spammers. Using your own domain proves to your audience that the link is safe and legitimate.
  • Achieve Complete White-Labeling: Hide the Trimlink brand entirely. Your audience and clients will only see your company's identity.
  • Secure Your Links: Every domain connected to Trimlink automatically receives a free SSL certificate, keeping your traffic secure and encrypted.
  • Isolate Client Data: Assign unique custom domains to specific Workspaces so your agency clients always have their own dedicated branding.

Common Use Cases

SMS & Email Marketing

Cell phone carriers and email filters often block generic short links as spam. A custom domain ensures your messages get delivered to the inbox and saves valuable character space.

  • Examples: Flash Sale Texts, Password Reset Emails, Shipping Notifications.

Agency Client Separation

If you run an agency, you can connect a different custom domain for every client. Lock each domain to a specific Workspace so their tracking data and branding never overlap.

  • Examples: Client A's Promotional Links, Client B's Event URLs.

Social Media Bios & Print Media

Keep your social media profiles looking clean and on-brand. Custom domains are also memorable enough to print on physical marketing materials.

  • Examples: Instagram Bio Links, Podcast Call-to-Actions, Billboard URLs, QR Code Destinations.

The Custom Domain Lifecycle

Adding a Custom Domain to Trimlink is designed to be a smooth, guided process for both technical and non-technical users:

1. Search & Connect

  • Verify Availability: Use the platform to search for and verify available domains before you make a purchase.
  • Bring Your Own: If you already own a domain, you can easily add it to your Trimlink account in just a few clicks.

2. Configure DNS Settings

  • Simple Setup: Trimlink provides you with the exact DNS records (like A Records or CNAMEs) you need to add to your domain registrar (e.g., GoDaddy, Cloudflare).
  • Assign to Workspaces: Once connected, choose exactly which Workspace is allowed to use this specific domain.

3. Monitor Health & Security

  • Automated Health Checks: Trimlink actively monitors your DNS configuration to ensure everything is pointing correctly.
  • Auto-SSL Provisioning: As soon as your DNS propagates, our system automatically generates and applies an SSL certificate to your domain, securing it instantly.

By setting up a Custom Domain, you transform a simple URL into a powerful, secure marketing asset that directly drives brand recognition and higher engagement.


Need Help? If you need assistance configuring your DNS records or securing your SSL certificate, please visit our support page or reach out to our technical team at [email protected].

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